Competitive Strategy Consulting
Most businesses don’t fail because they have a bad product. They fail because they didn’t see the competitive play coming—or they guessed wrong on where to focus.
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That’s where I come in.
I offer competitive strategy consulting that cuts through the noise. No fluff, no boilerplate SWOT charts. Just clear-eyed analysis that shows you where your company stands, what your competitors are doing, and where your next move should lead.
What Competitive Strategy Consulting Really Looks Like
Competitive strategy consulting goes beyond identifying competitors—it’s about helping you make sharper, faster, and more informed decisions that actually fuel business growth.
I analyze your competitive landscape through market research, data, customer behavior, and real-time performance signals. Then I bring it all together to help you see how your brand can create and sustain advantage.
It’s not just about knowing who you’re up against. It’s about identifying where to invest, where to pull back, and how to lead with a strategy that fits your business and your market.
Why Competitive Strategy Matters More Than Ever
If you don’t deeply understand your competitive environment, you’re not doing strategy. You’re guessing—and that’s a fast way to waste budget, time, and momentum.
Smart strategy starts with facts:
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What are your competitors doing?
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How are they positioned?
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What’s their cost structure?
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Where are the gaps?
Whether you’re pursuing a cost leadership strategy, a differentiation strategy, or a mix of both, you need clarity before you commit resources. I help clients use competitive intelligence to develop strategies that are actually built to win—today and over time.
That’s how you build sustainable competitive advantage: through insight, alignment, and execution.
Meet Alexandra Chrisman,
Your Growth Marketing Partner
I bring 20+ years of experience helping companies uncover real opportunity in competitive markets. As a managing director and strategic partner, I don’t just hand off a report—I stay in the work with you.
I’ve helped clients in dozens of industries optimize their strategy, make better investments, and move faster with confidence. I lead every engagement personally and bring deep knowledge of how to connect insights to action.
If you’re ready to stop reacting and start leading, I’m here to help.
My Approach to Driving Strategic Growth
1
Data Drives Every Decision
No guesswork. Every recommendation is backed by metrics, insights, and market realities.
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2
Seamless Team Integration
I embed within your team—collaborating, aligning, and leading like a true partner, not an outsider.​
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3
Marketing Strategy Tailored to You
Your business is unique. Your strategy should be too—built for your stage, goals, and pace.​
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4
Relentless ROI Focus
I prioritize high-impact moves that deliver real growth—not vanity metrics or marketing theatrics.​
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Who I Work With
Navigating long buying cycles and increasingly competitive landscapes
Where brand trust and clear differentiation are make-or-break
Crowded markets where a distinct position creates major ROI
Fast-moving companies under pressure to grow quickly—and wisely
Drives growth through positioning, visibility, and marketing systems tailored for trust-based businesses.
How It Works
1. Discovery Call
Initial conversation to assess needs.
2. Marketing Audit
Comprehensive review of current strategies.
3. Strategy Development
Tailored plan crafted for growth.
4. Implementation & Leadership
Executing plans with expert oversight and focus on ROI.
5. Ongoing Optimization
Continuous improvement for lasting results and improved margins.
FAQs
What’s the goal of competitive strategy consulting?
The goal is to give you strategic clarity—so you can stop guessing and start making smarter, faster decisions. I don’t just hand you a list of competitors. I deliver actionable insights that reveal market opportunities, threats, and positioning gaps you can actually use to grow.
How is your competitive strategy consulting different from a typical SWOT or market report?
Most SWOTs and generic market reports get filed away and forgotten. My approach is different. I combine real data, customer insight, and competitor behavior to uncover how your rivals actually compete—and how you can build a stronger, more sustainable strategy in response.
What kinds of businesses benefit most from competitive intelligence consulting?
If you’re operating in a competitive market, you need this. I work most often with B2B companies, financial services, real estate, and fast-growing startups—any business making meaningful investments in brand, marketing, or go-to-market strategy and needing insight to avoid costly missteps.
How often should we engage in strategic planning?
At a minimum, once a year. But especially before launching a new product, entering a new market, or rethinking your positioning. The competitive landscape changes fast—and regular analysis is critical if you want your strategy to stay relevant, differentiated, and effective.
Do you only work with large marketing teams?
Not at all. I work with solo marketers, lean startup teams, and larger in-house departments—bringing structure, clarity, and results to campaign management at any stage or team size.
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