
Retention Marketing Services That Drive Real Growth
Keep more of the customers you’ve already earned—with data-driven retention marketing strategies that deepen customer engagement, increase customer lifetime value, and drive repeat purchases.
By focusing on your existing customers, I help you reduce churn, lower acquisition costs, and turn loyalty into a true growth engine.
What is Retention Marketing?
Retention marketing is all about keeping the customers you’ve already worked hard to win—and turning them into loyal, long-term advocates.
Rather than constantly chasing new customers, it focuses on building stronger relationships with your existing customer base through personalized, data-driven engagement.
The goal is to increase customer lifetime value by improving satisfaction, encouraging repeat purchases, deepening brand loyalty, and encouraging referrals.
It’s more than just loyalty programs or email blasts—it’s about creating a thoughtful, strategic customer retention plan that reflects your unique business model, customer journey, and lifecycle stage.
When done right, retention marketing becomes a powerful lever for sustainable and cost-effective growth.

Why Retention Marketing Matters More Than Ever
Most companies pour the bulk of their budget into acquiring new customers.
But the truth is: it's your existing customers who hold the key to sustainable growth.
It costs significantly less to re-engage customers than to acquire new ones—and loyal customers are more likely to buy again, refer others, and stick with your brand long term.
Smart retention strategies do more than just keep customers around—they maximize every interaction across the customer journey.
Whether it’s leveraging personalized content in your email/SMS marketing, using predictive analytics to deliver timely offers, or building customer loyalty programs that actually work, I help you turn retention into a competitive advantage.
When we improve customer engagement and retention rates, we don’t just protect revenue—we grow it. That’s what I call a high-ROI move.

Meet Alexandra Chrisman,
Your Growth Marketing Partner
With over 20 years of experience, I’ve seen what works—and what’s just noise. I’m not here to push retention tactics that don’t move the needle. I’m here to help you build sustainable, strategic retention marketing that supports every other part of your business growth.
My Approach to Driving Strategic Growth
1
Data Drives Every Decision
No guesswork. Every recommendation is backed by metrics, insights, and market realities.
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2
Seamless Team Integration
I embed within your team—collaborating, aligning, and leading like a true partner, not an outsider.​
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3
Marketing Strategy Tailored to You
Your business is unique. Your strategy should be too—built for your stage, goals, and pace.​
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4
Relentless ROI Focus
I prioritize high-impact moves that deliver real growth—not vanity metrics or marketing theatrics.​
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Who I Help with Retention Marketing
Companies looking to increase customer lifetime value across complex sales cycles
Financial advisors focused on client retention and referral growth
Real estate professionals aiming to stay top of mind long after closing
Startups and scaleups needing retention to fuel sustainable growth
Drives growth through positioning, visibility, and marketing systems tailored for trust-based businesses.
How It Works
1. Discovery Call
Initial conversation to assess needs.
2. Marketing Audit
Comprehensive review of current strategies.
3. Strategy Development
Tailored plan crafted for growth.
4. Implementation & Leadership
Executing plans with expert oversight and focus on ROI.
5. Ongoing Optimization
Continuous improvement for lasting results and improved margins.
FAQs
What’s included in your retention marketing service?
My services cover the full spectrum—strategy, segmentation, loyalty programs, email/SMS marketing, re-engagement campaigns, analytics, and optimization—built around your unique customer journey to improve retention and lifetime value.
Do you work with our existing tools and platforms?
Yes. I work seamlessly within your existing tech stack—whether that’s HubSpot, Salesforce, High Level, Active Campaign, or others—to execute data-driven campaigns that improve engagement without requiring a costly platform overhaul.
How long does it take to see results?
Most clients begin seeing measurable improvements in retention, repeat purchases, and customer lifetime value within 60–90 days of implementing their custom retention marketing strategy and engagement framework.
Can retention marketing reduce customer acquisition costs?
Absolutely. Loyal, satisfied customers convert faster, cost less to retain, and frequently refer others—ultimately reducing acquisition costs and increasing overall marketing efficiency and long-term profitability across your customer base.
Is this only for eCommerce businesses?
No. I work with B2B, real estate, finance, and service providers—any business looking to strengthen customer loyalty, improve engagement, and drive growth through long-term relationships and smarter lifecycle marketing.
Expert Marketing Leadership Across California and Beyond
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